{"id":37731,"date":"2025-03-26T21:47:58","date_gmt":"2025-03-26T19:47:58","guid":{"rendered":"https:\/\/getitmagazine.co.za\/ballito-umhlanga\/?p=37731"},"modified":"2025-03-26T21:47:58","modified_gmt":"2025-03-26T19:47:58","slug":"riding-for-a-better-future","status":"publish","type":"post","link":"https:\/\/getitmagazine.co.za\/ballito-umhlanga\/blog\/2025\/03\/26\/riding-for-a-better-future\/","title":{"rendered":"Riding for a better future"},"content":{"rendered":"

Ballito entrepreneur Ian Wilson has found deep fulfillment in establishing Impact Cycle, an NPO that teaches kids to ride bikes, motivating them to attend school and develop resilience. A veteran in the mountain biking world, Ian has spent over two decades developing the sport. From building South Africa\u2019s first mountain bike trail at Giba Gorge to hosting Wild Coast tours, his passion is connecting with people and giving back to communities.<\/strong><\/p>\n

\"\"
Coach Linda Gumede and Ian Wilson<\/figcaption><\/figure>\n

Thirteen years ago, he launched Glide & Ride, an extra-mural programme using bicycles to develop children\u2019s mental resilience. While it may seem like simple cycling lessons, Ian emphasises its deeper purpose: \u201cThe riding is just a by-product. It\u2019s about connecting with kids and rewiring their brains to believe they can do hard things.\u201d
\nOne of the key elements is how kids are taught to handle setbacks. \u201cWhen a child falls, we don\u2019t rush over to comfort them. Instead, we celebrate their courage. We say, \u2018That was amazing!\u2019 and get them back on the bike,\u201d Ian says. This approach instils resilience, showing kids that failure is just a stepping stone to success.<\/p>\n

The start of Impact Cycle<\/strong>
\nNine years ago, Ian introduced Glide & Ride into Mshwathi Memorial Primary School, a rural school near Ballito, offering free cycling as a reward for school attendance. The initial turnout was slow, but within weeks, the class was full. Unexpectedly, this initiative had a ground-breaking effect: school absenteeism dropped by 98%. \u201cA lecturer from UCT came in raving, \u2018You\u2019ve solved a national problem!\u2019 I had no idea what he was talking about at first,\u201d Ian recalls with a laugh.
\nSeeing the impact, Ian recently formalised the project into an NPO called Impact Cycle. \u201cPoverty is a mindset, not just financial. If we can teach kids that work equals reward, we can start shifting that mindset from a young age.\u201d<\/p>\n

Careers on two wheels<\/strong>
\nBeyond education, Impact Cycle addresses unemployment by training young adults as coaches. \u201cWe now have a self-sustaining model – schools have the bikes, and local coaches earn a living running the sessions,\u201d Ian says. Despite concerns about theft, the donated bikes remain untouched. \u201cThe community values what we\u2019re doing. They see someone investing in their children and they protect it.\u201d<\/p>\n

\"\"Riding towards the future<\/strong>
\nIan\u2019s dream is to expand Impact Cycle to 20 000 schools across South Africa. \u201cImagine the ripple effect – more kids in school, fewer teenagers falling into drugs or early pregnancies, and thousands of jobs created.\u201dThe initiative is evolving to include environmental education, food sustainability, and financial literacy. \u201cIf we instil these lessons early, we set kids up for real success.\u201d
\nDespite challenges – self-funding, battling for corporate support, and running multiple businesses – Ian remains unwavering in his mission. \u201cI didn\u2019t set out to do this. I just wanted to give back. But now, I know this is what I\u2019m meant to do.\u201d
\nDetails: www.impactcycle.co.za; 073 153 0986<\/p>\n

HOW TO GET INVOLVED<\/strong>
\nYou can help uplift communities by supporting Impact Cycle:
\n\u00b7 Make a donation
\n\u00b7 Donate a bicycle or safety equipment
\n\u00b7 Start a fundraiser
\n\u00b7 Refer a school in need
\n\u00b7 Refer a potential partner organisation<\/p>\n

Join the team!<\/strong>
\nIf you would like to get involved with Impact Cycle in any way, please join Ian for a brainstorming meeting at 8am on Friday, April 11 at Single Track Minded at Sugar Rush in Ballito. Call 073 153 0986 to secure your spot.<\/strong><\/h4>\n","protected":false},"excerpt":{"rendered":"

Ballito entrepreneur Ian Wilson has found deep fulfillment in establishing Impact Cycle, an NPO that teaches kids to ride bikes, motivating them to attend school and develop resilience. A veteran in the mountain biking world, Ian has spent over two decades developing the sport. From building South Africa\u2019s first mountain bike trail at Giba Gorge […]<\/p>\n","protected":false},"author":115,"featured_media":37732,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10184,479,20],"tags":[10860,2051,11873,7124],"class_list":{"0":"post-37731","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-kids","8":"category-people","9":"category-personalities","10":"tag-bike","11":"tag-cycling","12":"tag-impact-cycle","13":"tag-npo"},"yoast_head":"\nRiding for a better future - Get It Ballito & Umhlanga<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/getitmagazine.co.za\/ballito-umhlanga\/blog\/2025\/03\/26\/riding-for-a-better-future\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Riding for a better future - Get It Ballito & Umhlanga\" \/>\n<meta property=\"og:description\" content=\"Ballito entrepreneur Ian Wilson has found deep fulfillment in establishing Impact Cycle, an NPO that teaches kids to ride bikes, motivating them to attend school and develop resilience. 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