Two KwaZulu-Natal communications agencies won prestigious awards in this year’s PRISM Awards, dubbed the ‘Oscars for the PR industry’.
“This year, the number of KZN agencies entering increased and two agencies, Take Note Reputation Management and PRomote Communication were recognised for exceptional work. Take Note received a silver award in the most sought-after award, Campaign of the Year and PRomote Communication was honoured with an award for Crisis Management. The quantity and quality of entries was impressive this year and these agencies were both deserved winners,” stated Palesa Madumo, convenor of the PRISM Awards.
North Coast based agency, PRomote Communication, was the only winner in the Crisis Management category this year taking home a coveted bronze award for their submission of the handling of communication around the 2019 Tsogo Sun Amashova Durban Classic. “We are thrilled to have been recognized by our industry for the quality of the crisis management work we managed for the Amashova Race Organisers. This award also belongs to Annie Batchelder (Race Director of the Amashova) who bravely allowed us to share how the team managed the communications around the unexpected crises that occurred during last year’s race. Batchelder and her team are absolute ‘pros’ in the events sector so it was humbling to work closely with them to successfully overcome the challenges faced without compromising on the safety of the cyclists and integrity of the race,” enthused Janna Strang, director of PRomote Communication.
Take Note Reputation Management, accepted a silver award in the flagship category of National Campaign of the Year, after having been recognized as an overall top five finalist for their Bata Youth Board of Directors submission. Take Note developed an integrated campaign that included extensive research, initiation and management of the ‘board’ and a comprehensive media strategy. Dionne Collett, director of Take Note said, “It is both humbling and rewarding to have been recognised for our hard work in effectively implementing the Bata Youth Board of Directors campaign – the first of its kind in South Africa. We are also equally delighted that the marketing team at Bata South Africa recognised the vision and worked with us to bring the Youth Board of Directors to life.”
KZN Stalwarts in the industry like Nicola Chaning-Pearce (Tynago Communications), Kylie Salmon (Beetle Inc) and Kirsty Fonzari (Expand A Sign) are all familiar faces on PRISM’s judging panel.
“It is encouraging to see the growing involvement and interest from the KZN region in the PRISM Awards. We look forward to seeing even more entries from the region next year and we encourage PR teams to start readying themselves in the coming months to prepare to enter their campaigns,” Madumo said.
For more information, visit www.prism-awards.co.za