{"id":22051,"date":"2026-03-12T06:38:37","date_gmt":"2026-03-12T04:38:37","guid":{"rendered":"https:\/\/getitmagazine.co.za\/?p=21773"},"modified":"2026-03-12T07:05:45","modified_gmt":"2026-03-12T05:05:45","slug":"deja-vu-by-design-why-the-2016-aesthetic-is-taking-over-2026","status":"publish","type":"post","link":"https:\/\/getitmagazine.co.za\/joburg-north\/blog\/2026\/03\/12\/deja-vu-by-design-why-the-2016-aesthetic-is-taking-over-2026\/","title":{"rendered":"D\u00e9j\u00e0 Vu by design: Why the \u20182016 aesthetic\u2019 is taking over 2026\u00a0"},"content":{"rendered":"

Scroll through your social media, and you’ll see it: blurry mirror selfies, chokers, Snapchat filters, and those unmistakably sculpted eyebrows. <\/strong><\/h4>\n

Welcome to 2026, where the internet has collectively decided that ten years ago was, somehow, a simpler time.<\/p>\n

What started as a TikTok nostalgia wave has morphed into a full-blown cultural reset. The\u00a0\u201c2026 is the new 2016\u201d movement\u00a0isn’t\u00a0just about posting\u00a0throwback photos or reminiscing about\u00a0Kylie lip kits;\u00a0it’s\u00a0a psychological retreat to a moment that felt less overwhelming.<\/p>\n

\u201cWe often view the past through rose-tinted lenses, and right now, that nostalgia is serving a very real purpose,\u201d explains Michael Zahariev, co-founder of\u00a0Luxity<\/a>. “Studies<\/a>\u00a0have\u00a0actually shown\u00a0that when people are encouraged to engage in nostalgic thinking, they feel happier and more resilient in times of stress. In the current climate, looking back to 2016 evokes a specific kind of joy, and fashion\u00a0offers a\u00a0vehicle for that feeling.\u201d<\/p>\n

The circularity of style: A decade in icons<\/strong><\/p>\n

He continues, “As\u00a0Luxity\u00a0marks a decade in luxury, one absolute truth has been proven: trends don’t just disappear; they circle back\u2014better styled, better informed, and more investment-minded than before. The global pre-owned luxury market now surpasses \u20ac30 billion, and the smartest wardrobes in 2026 aren’t being built by chasing what’s next, but by investing in what’s already proven iconic.”<\/p>\n

To mark this cyclical moment,\u00a0Zahariev\u00a0has curated a 10-year retrospective: one brand and one\u00a0\u201cyou-had-to-be-there\u201d hero piece that dominated the cultural conversation each year from 2016 to 2025.<\/p>\n

2016<\/strong>\u00a0<\/strong>–<\/strong>\u00a0<\/strong>Gucci\u2019s Maximalist Comeback<\/strong><\/p>\n

The Hero Piece:<\/em>\u00a0<\/em>Gucci Dionysus Small Shoulder Bag<\/em><\/a><\/p>\n

Why it mattered:<\/strong>\u00a02016 was the year Gucci\u2019s new era went mainstream. The Dionysus became an instant status shorthand\u00a0-ornate hardware, day-to-night versatility, and a silhouette built for Instagram before the “influencer” aesthetic even fully existed.<\/p>\n

\"\"
Gucci Dionysus Small Shoulder Bag.<\/figcaption><\/figure>\n

2017<\/strong>\u00a0<\/strong>–<\/strong>\u00a0<\/strong>Christian Louboutin\u2019s Red-Sole Reign<\/strong><\/p>\n

The Hero Piece:<\/em>\u00a0<\/em>Christian Louboutin So Kate Pumps<\/em><\/a><\/p>\n

Why it mattered:<\/strong>\u00a0In 2017, red soles\u00a0weren\u2019t\u00a0just footwear; they were cultural currency. Dominating red carpets and the closets of the elite, the So Kate pump cemented Louboutin as the ultimate power shoe.<\/p>\n

\"\"
Christian Louboutin So Kate Pumps.<\/em><\/figcaption><\/figure>\n

2018<\/strong>\u00a0<\/strong>–<\/strong>\u00a0<\/strong>Dior Resurrects the Saddle<\/strong><\/p>\n

The Hero Piece:<\/em>\u00a0<\/em>Dior Vintage Silk Embellished Saddle Bag<\/em><\/a><\/p>\n

\"\"
Dior Vintage Silk Embellished Saddle Bag.<\/figcaption><\/figure>\n

Why it mattered:<\/strong>\u00a0Dior reintroduced the Saddle Bag, turning a Y2K cult\u00a0favourite\u00a0into a modern must-have. This was the blueprint for fashion\u2019s current nostalgia cycle\u00a0-archive silhouettes reissued with a new cultural appetite.<\/p>\n

2019<\/strong>\u00a0<\/strong>–<\/strong>\u00a0<\/strong>Chanel<\/strong>\u00a0<\/strong>Redefines Power Dressing<\/strong><\/p>\n

The Hero Piece:<\/em>\u00a0<\/em>Chanel Classic Flap<\/em><\/a><\/p>\n

\"\"
Chanel Classic Flap.<\/figcaption><\/figure>\n

Why it mattered:<\/strong>\u00a0By 2019, the Classic Flap solidified itself not just as a bag but as an asset class. It became the go-to for\u00a0those\u00a0who valued timeless style and investment potential equally.<\/p>\n

2020<\/strong>\u00a0<\/strong>–<\/strong>\u00a0<\/strong>Prada Makes Sustainability the Aesthetic<\/strong><\/p>\n

The Hero Piece:<\/em>\u00a0<\/em>Prada Crochet Re-Edition 2005 Shoulder Bag<\/em><\/a><\/p>\n

\"\"
Prada Crochet Re-Edition 2005 Shoulder Bag.<\/figcaption><\/figure>\n

Why it mattered:<\/strong>\u00a02020\u00a0didn\u2019t\u00a0just change wardrobes; it changed values. Prada\u2019s push for regenerated nylon and durable materials proved that practical, story-driven luxury was the future.<\/p>\n

2021<\/strong>\u00a0<\/strong>–<\/strong>\u00a0<\/strong>Rolex: The Ultimate \u201cWearable Asset\u201d<\/strong><\/p>\n

The Hero Piece:<\/em>\u00a0<\/em>Rolex<\/em>\u00a0<\/em>Datejust<\/em>\u00a0<\/em>16233<\/em><\/a><\/p>\n

\"\"
Rolex\u00a0Datejust\u00a016233.<\/figcaption><\/figure>\n

Why it mattered:<\/strong>\u00a0Even as markets shifted, Rolex\u2019s dominance remained undeniable. Watches cemented their role as heirlooms and stores of value\u00a0–\u00a0the kind of luxury designed to be worn daily.<\/p>\n

2022<\/strong>\u00a0<\/strong>–<\/strong>\u00a0<\/strong>Cartier\u2019s Modern Icon Era<\/strong><\/p>\n

The Hero Piece:<\/em>\u00a0<\/em>Cartier Love Bracelet<\/em><\/a><\/p>\n

\"\"
Cartier Love Bracelet.<\/figcaption><\/figure>\n

Why it mattered:<\/strong>\u00a0Cartier dominated the conversation around timeless modernity. The Love bracelet became a cross-generational staple, equally at home on a TikTok feed as it is in a vault.<\/p>\n

2023<\/strong>\u00a0<\/strong>–<\/strong>\u00a0<\/strong>Loewe Becomes Fashion\u2019s Hottest Brand<\/strong><\/p>\n

The Hero Piece:<\/em>\u00a0<\/em>Loewe Leather Mini Puzzle Crossbody Bag<\/em><\/a><\/p>\n

\"\"
Loewe Leather Mini Puzzle Crossbody Bag.<\/figcaption><\/figure>\n

Why it mattered:<\/strong>\u00a0Surging to the #1 spot on the Lyst Index, the Puzzle bag proved that design-led craft can be as recognisable as any logo\u00a0and far more\u00a0collectable.<\/p>\n

2024<\/strong>\u00a0<\/strong>–<\/strong>\u00a0<\/strong>Miu Miu\u2019s Viral Reign<\/strong><\/p>\n

The Hero Piece:<\/em>\u00a0<\/em>Miu<\/em>\u00a0<\/em>Miu<\/em>\u00a0<\/em>Leather<\/em>\u00a0<\/em>Matelass\u00e9<\/em>\u00a0<\/em>Coffer Hobo<\/em><\/a><\/p>\n

\"\"
Miu\u00a0Miu\u00a0Leather\u00a0Matelass\u00e9\u00a0Coffer Hobo.<\/figcaption><\/figure>\n

Why it mattered:<\/strong>\u00a0Miu\u00a0Miu\u00a0proved that micro-trends can be engineered, but only brands with a strong point of view can turn temporary virality into long-term longevity.<\/p>\n

2025<\/strong>\u00a0<\/strong>–<\/strong>\u00a0<\/strong>Herm\u00e8s: The Signal of Resilience<\/strong><\/p>\n

The Hero Piece:<\/em>\u00a0<\/em>Herm\u00e8s Togo Birkin 35<\/em><\/a><\/p>\n

\"\"
Herm\u00e8s Togo Birkin 35.<\/figcaption><\/figure>\n

Why it mattered:<\/strong>\u00a0In a\u00a0volatile\u00a0market, Herm\u00e8s briefly overtook LVMH in market cap, underlining a key truth: scarcity,\u00a0craftsmanship, and ultra-premium positioning hold steady, no matter the economic climate.<\/p>\n","protected":false},"excerpt":{"rendered":"

Scroll through your social media, and you’ll see it: blurry mirror selfies, chokers, Snapchat filters, and those unmistakably sculpted eyebrows. Welcome to 2026, where the internet has collectively decided that ten years ago was, somehow, a simpler time. What started as a TikTok nostalgia wave has morphed into a full-blown cultural reset. The\u00a0\u201c2026 is the […]<\/p>\n","protected":false},"author":113,"featured_media":22049,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[44,19],"tags":[9096,9097,9098,9099,9100,9101,9102,9103,9104,9105,9106,9107],"class_list":{"0":"post-22051","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-fashion","8":"category-lifestyle-travel","9":"tag-cartier-love-bracelet","10":"tag-chanel-classic-flap","11":"tag-christian-louboutin-so-kate-pumps","12":"tag-dior-vintage-silk-embellished-saddle-bag","13":"tag-gucci-dionysus-small-shoulder-bag","14":"tag-hermes-togo-birkin-35","15":"tag-loewe-leather-mini-puzzle-crossbody-bag","16":"tag-luxity","17":"tag-miu-miu-leather-matelasse-coffer-hobo","18":"tag-prada-crochet-re-edition-2005-shoulder-bag","19":"tag-rolex-datejust-16233","20":"tag-why-the-2016-aesthetic-is-taking-over-2026"},"yoast_head":"\nD\u00e9j\u00e0 Vu by design: Why the \u20182016 aesthetic\u2019 is taking over 2026\u00a0 - Get it Joburg North<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/getitmagazine.co.za\/joburg-north\/blog\/2026\/03\/12\/deja-vu-by-design-why-the-2016-aesthetic-is-taking-over-2026\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"D\u00e9j\u00e0 Vu by design: Why the \u20182016 aesthetic\u2019 is taking over 2026\u00a0 - Get it Joburg North\" \/>\n<meta property=\"og:description\" content=\"Scroll through your social media, and you’ll see it: blurry mirror selfies, chokers, Snapchat filters, and those unmistakably sculpted eyebrows. 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