Sholain Perumal epitomises the modern woman who can indeed do it all. A mom-to-be and CEO of multiple companies, she is a beacon of inspiration, showing that with determination, hard work, and a strong sense of purpose, women can excel in every sphere.
Leading by example, Sholain manages her diverse business empire while serving as a role model. Her largest venture, The Gold Bar, is a gold recycling company with six stores nationwide, including a newly opened location at Ballito Junction. The Gold Bar not only offers customers cash for unwanted gold but also builds meaningful relationships with them.
DIVERSE BUSINESS VENTURES
Beyond The Gold Bar, Sholain’s business ventures include Sensational Hair, Nails & Beauty Salon in Umhlanga and Cornubia Mall, Ballito Seafoods in Odyssey Mall, Designer Prints for graphic design and printing, Specialized Accounting for bookkeeping services, and Redhouse Photography for capturing special moments. Each of these businesses thrives under her leadership, showcasing her ability to balance multiple roles successfully.
BEYOND BUSINESS
A philanthropist at heart, Sholain is the founder of the Now You Can charity. Her commitment to women’s empowerment is also evident in her involvement in the Wonder Woman initiative, which recognises women making a differcharity, ence in society. Through her leadership, she encourages women to break barriers, pursue their ambitions, and strive for success, creating an environment where women can thrive and reach their full potential. She believes in changing the world one act of kindness at a time. The Gold Bar itself is a vehicle for charitable initiatives, providing grocery hampers to those in need, care packs for abused women and children, and supporting various women and youth empowerment projects.
INSPIRING OTHERS
Sholain’s journey from a cashier at Pick ‘n Pay to a successful CEO and philanthropist is a testament to her passion and determination. She inspires young people facing similar obstacles to never give up, to continue learning and upgrading their skills, and to take risks. As Sholain demonstrates, women can indeed do it all—leading successful businesses, advocating for important causes, and driving positive change in both their professional and personal lives. Her story is a powerful reminder that with perseverance and a commitment to helping others, women can achieve extraordinary success and inspire future generations to do the same.
Details: www.goldbar.co.za
