For entrepreneur and CEO Sholain Perumal, success has never been measured solely by numbers. It is about building something meaningful, creating opportunities, serving people with integrity and, above all, remaining true to the values that guide her both in business and in life.
That philosophy has been at the heart of The Gold Bar, which has proudly been recognised as a Best of Ballito winner. The award is a meaningful milestone for Sholain and her team, reflecting not only the growth of the business but the trust and support of the community they serve.
As the founder behind The Gold Bar, Sholain has built the brand on a simple but powerful principle: do business the right way. In an industry where trust is everything, she believes transparency, honesty, professionalism and customer safety should never be compromised. Every customer who walks through the doors deserves to feel respected, valued and confident that they are dealing with a business that genuinely cares. The Gold Bar has 6 stores around the country with the 7th opening soon.
Behind the 
successful entrepreneur, however, is a mother whose greatest achievement is far more personal. Sholain is a proud mum to her young son, and motherhood has transformed the way she views success.
“Being a mum has taught me that building a business is not just about creating a legacy for yourself; it is about creating a future for your children,” she believes.
Balancing motherhood with the demands of running a growing business is not always easy. There are long days, difficult decisions, responsibilities and countless competing priorities. Yet Sholain embraces the challenge, determined to show her son that ambition and family can exist side by side.
Her journey is a reminder that behind every successful business is a story of perseverance, sacrifice and purpose.
For Sholain, winning Best of Ballito is therefore about more than an accolade. It is recognition of a business built on relationships, values and a commitment to doing things differently.
As The Gold Bar continues to grow, Sholain remains focused on the same principles that started the journey: integrity, excellence, community and purpose.
Because for this CEO mum, true success is not simply about building a business. It is about building a legacy she can be proud of.
Details: www.goldbar.co.za
